In my excitement at being shortlisted for the Netvisionary awards and in coming quite high in Justin’s Technorati-ranked Top 100 Irish blogs, I missed something fundamental – the fact that I am doing well is a very poor reflection on the state of business blogging in Ireland.
What do I mean? Well, one of the things I do on a daily basis is consult to companies on Social Media (blogs, podcasts, wikis, etc.) and their potential as tools for collaboration and communication. Yet, looking through Justin’s ranked list of Irish blogs the first business blog* I spotted was Ice Cream Ireland in 56th place! That’s an indictment of my work and an indicator of the lack of business blogs in Ireland.
We ran a very successful five week Business Blog Training course in it@cork in September and October. We are considering running another because there is a demand and the feedback for the last one was so good.
Hopefully efforts like this will mean that the Netvisionary Blogger category will have business blogs in the shortlist next year and not geeks like me!
*Business blog in the sense that the blog was set up to help promote a business (Murphy’s Ice Cream in this case).