I see from a post on Jason Calacanis’ site that Google appear to have increased the payouts on their Adsense ads by between 10-15%!
This appears to be directly related to Yahoo!’s recently announced ad service (the Yahoo! Publisher Network Self-Serve Beta – What a mouthful – it doesn’t even have an easy acronym!).
It looks like a bit of competition is bringing good things to the ad publishing market – maybe I should throw up a few ads on this site!
Is anyone else noticing better payments for clickthroughs on Adsense ads recently?