There are many advantages to having a blog – they make it extremely easy to disseminate information, and because of the various technologies built in to the blogging software (pings, comments, etc.) and the ease of updating, Search Engines love them and rate their content highly.
With this in mind, you would think that politicians would jump at the chance to increase their profiles online and easily disseminate information on what they are doing. So when I saw Gavin’s post this morning on Irish political blogs, I thought “At last – it is starting to happen!”
However, my positive first impressions were short-lived – on checking out the “blogs” of the two Fianna Fail by election candidates Aine Brady and Shane Cassells it quickly became obvious that these were not blogs at all but merely sites with sections mocked-up to look like blogs! Why?
Blogging software is available free so it isn’t a cost issue.
The two sites in question are merely template sites seemingly put together by a Niall Kearns Mills of Artesys. Artesys didn’t use blogging software to create the ‘blog’ section of these sites – this would appear to demonstrate a complete ignorance of the fundamental advantages of using blogging software. Or is there another explanation?
A quick check of the code on the ‘blog’ pages yields the following:
It appears that all the content on these sites goes through Fianna Fail HQ. Fianna Fail can’t have their candidates saying anything which doesn’t toe the party line, can they?
Nope – “no opinions here, move along now”